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Redirects & Default Ads

While Six Apart Media has already done some of the heavy lifting by implementing default ads for all publishers, you may elect to run your own default ads via another ad provider or your own creative.  Your default ads or redirects will only show when you have completely cycled through the campaigns you have accepted from Six Apart Media, so pricing your redirects properly is critical to maximizing your profit.  See the section on Managing Unsold Inventory for more information.


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